In collaboration with Kangaroo Self Storage, we recently came third in the Supplier Collaboration Award at the Self Storage Association conference.
The award-winning work supported their goal to build occupancy, generate enquiries and drive revenue, whilst increasing brand awareness.
In the case study, we demonstrate how we did this by achieving a 25% conversion rate between those that received a piece of direct mail and those that went on to use Kangaroo's self-storage solution with a campaign that:
- Targeted local addresses that had put their house up for sale
- Compared the address data we marketed to with Kangaroo's move-in data
- Would challenge the cost and ROI of PPC campaigns
Discover more by reading the case study here.
Nicky Hawkins, Marketing Manager, at Kangaroo Self Storage: “Utilising direct mail to reach our target market has supported our occupancy drive. The campaign has continued to aid our overall approach to market as we seek to diversify our spend away from an overreliance on Google Ads and a longer-term strategy to build our brand.”
If you would like to find out more about how we can help you create a similar campaign and achieve similar results, please get in touch with us here.